The BEACON is BTLE (Blue Tooth Low Energy) protocol that allow you to implement a variety of applications.
The main applications are listed below.

  • Beacon on board on Airplane, Ships, etc
  • Proximity marketing
  • Localization of object
  • Self-guided tours for museums
  • etc.

The iBEACON is similar to the BEACON but is a protocol proprietary of APPLE for do the same things that are possible doing using BEACON.

Some links: